Surviving & Thriving: AIDS, Politics, and Culture
Heard much about AIDS lately?, 1980s
Publisher(s):Centers for Disease Control
The America Responds to AIDS campaign presented a diverse group of people addressing a litany of questions about AIDS. The questions used an unidentified interviewer to present these fictional conversations, all of which involved women in this case, as happening all over America. The posters did not include any actual information on prevention or testing, the campaign encouraged a dialogue about AIDS among peers that diffused some of the shame and anxiety associated with the disease. In this way, the campaign combatted AIDS by first addressing the fear.