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Don’t Listen to Rumors about AIDS, Get the Facts! Patti LaBelle, Public Health Service and the American Red Cross, 1988
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Don’t Listen to Rumors about AIDS, Get the Facts! Patti LaBelle, Public Health Service and the American Red Cross, 1988
The American Red Cross campaign pictured here relied on singer Patti Labelle’s long-standing popularity among and connections to black gay communities. Labelle became a spokeswoman for the National Minority AIDS Council in 1987 and promoted the “Live Long, Sugar” campaign to encourage people of color to seek treatment for AIDS.